B2B

Challenges Faced by B2B

Reaching
the right audience

Targeting businesses is far more challenging than targeting individuals. Identifying the niche segment that is relevant to your business can make or break the digital strategy..

Making a shift
word-of-mouth to
digital

B2B businesses have traditionally grown through word-of-mouth marketing. However, with advent of digital, it has become highly essential for B2B companies to build a brand online to expand their business.

High-quality
lead generation

Since B2B companies cater to a niche audience, their potential customer pool is also smaller. This leads to a higher cost of acquisition with the challenges of tracking and attribution. Also, scanning the online space for potential clients and converting them into leads, and ultimately into customers, is a long process, especially for B2B companies.

Building a
credible brand

Gaining the trust of your customers and building a credible brand is what drives a company’s marketing team. With so many companies tapping the digital space to market their brand, stay ahead of the competition with our winning B2B solutions.

Our Solutions

What can we do for you?

Manage acquisition cost via effective performance marketing
Lead generation through landing pages
Search engine optimisation for increased organic traffic
Lead nurturing for better conversions

WHAT HAVE WE ACHIEVED?

  • Increased blog traffic and customer acquisition by 50% in 6 months for a global analytics company
  • Grew leads of interior designers and architects by 250% for a global glass manufacturer
  • Increased the share of revenue digital 5% to 40% for India's leading roller door manufacturer

WE MEAN GOOD BUSINESS

SOME OF OUR B2B CLIENTS